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I'm currently at a crossroad when it comes to how I use the social media accounts of Leathermint. Especially on Twitter.
I could continue to use the account solely as a business account sharing content directly related to the brand and what we are selling.
OR
Make it about craft in general. Sharing content from a wide variety of artisans from wood workers to goldsmiths and even leather workers other than me.
My goal is to share beautiful, entertaining and satisfying content and, Hopefully, inspire people to take on a craft the solely.
What do you think? Should I keep it Leather from Leathermint only? Or should I share craft content from anyone who makes Bitcoin craft without knowing?
Elk Wood Leather making a pueblo wallet
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I'd probably do 2 separate accounts.
If you happen to grow the general one with diverse range of various crafts, you can squeeze in your own shop there here and there.
Later on, you can ask for v4v cuts from other makers for highlighting their work.
Become Joe Rogan of crafts. Share what you enjoy, maybe it catches on big, maybe not, who cares.
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